Johan Eric Watches Review – Elegant and Affordable
Most modern designer and luxury wristwatches are made in one of two places – either Switzerland, where the majority of timepieces are made, or Japan, which introduced mass-produced quartz models in the 1970s. There are, however, a few noteworthy watch manufacturers from other countries, including Johan Eric watches of Denmark. If you’re not familiar with Johan Eric watches, you should pay attention, as their product line includes interesting designs, good build quality and affordable pricing.
Read on for the full Johan Eric watches review.
Johan Eric watches are made and distributed by the Gevril Group, a large manufacturer of watches. The build quality is quite good, especially for watches in their price range. The company uses stainless steel, mother of pearl, and even genuine diamonds in their designs.
Bracelets are stainless steel, and straps are made from genuine leather. The watch faces are protected by mineral crystal, which, while good, is not as scratch-resistant as sapphire crystal. Water resistance for most models is 30 meters, though a few are rated to 50 meters. While we wouldn’t describe the build quality as indestructible, they’re quite well made.
The movements are highly reliable quartz electronic movements sourced from Japan. While quartz movements are reliable and require relatively little maintenance, they also offer fewer features than one might find on more elaborate mechanical movement timepieces. Of course, the use of quartz movements also allows the watches to be sold at a more affordable price point, and that makes them more attractive to buyers.
There’s not much in the way of technical innovation to be found here; they’re all about styling. As they all have quartz movements, you won’t find mechanical complications such as moon phases or multiple time zones. There are a few chronograph models, however, and lots of modern styling.
The styling is inspired by the Bauhaus movement of the 1920s, and most of the watches in the product line feature the sorts of clean, elegant designs for which the Danish are known. Each of the various collections are named after towns in Denmark, and they’re all quite distinctive. There isn’t a lot of color in the product line, but there is quite a variety of styling, making this brand suitable for daily wear, business wear and even an elegant evening out.
A few models feature diamonds, but most have stainless steel and leather. Displays are all analog, despite the quartz movements under the hood. These are attractive, affordable timepieces that will add to the beauty of any collection of fine watches.
Care and maintenance will be minimal, as all of their timepieces have quartz movements, which generally require little in the way of care. You will, of course, need to have the battery replaced every two years or so, and that would be a good time to have the watertight seal replaced. Be sure to store your watch in a cool, dry place and keep them away from strong magnetic fields and extremes of temperature, as these can harm the movement. With proper care, you’ll find that your watch will run well for years.
The warranty offered with the purchase of Johan Eric watches is the industry standard; the company warrants their product for two years from the date of purchase against defects in either materials or craftsmanship. Probably 90% of all watch makers offer a two year warranty, and the vast majority of the time, that’s more than good enough, as these timepieces are tested thoroughly at the factory prior to shipping.
These days, it seems that every watchmaker is engaged in some sort of contest to see who can charge the highest prices for their timepieces or who can create the “limited edition” models with the lowest quantity actually available for purchase.
The company manages to avoid this trend, and most buyers will be happy to see that they are priced in the hundreds, rather than the thousands, of dollars. This makes Johan Eric watches quite affordable for most buyers and those who are drawn to their Danish styling may be tempted to buy two or three.
List prices that we’ve seen range from a low of about $150 to a high of about $500 which puts them in a price range that will be suitable for most buyers. We’re not yet seeing a lot of interest in Johan Eric watches from collectors, as they tend to favor older models and those with mechanical movements. With time, it’s possible that these watches may appreciate in value, but for now, they’re not really considered to be collector’s items and aren’t likely to appreciate in price anytime soon.
One other thing that makes this brand different from other brands is their wide availability. Many luxury watchmakers intentionally make their products hard to acquire, as that gives the impression that their timepieces are unusual and not ordinary or common. That’s not the case here, and you’ll find them for sale at jewelry stores and department stores pretty much everywhere. You can also find them for sale from Internet retailers, and they will likely offer your best opportunity to buy at a discount. We’ve seen them offered online for prices that are nearly 60% off of the suggested retail price, so you’ll definitely want to have a look at some online stores.
Johan Eric Watches Summary
While quartz watches won’t suit everyone’s taste, there’s a lot to like about this brand. They’re quite attractive, with clean lines and distinctive styling. They’re reasonably well made and they’re priced so that nearly everyone can buy them. If you want something different that will still command attention when you walk into a room, you should definitely consider Johan Eric watches.